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About

About

Mad X Math

Optimize Numbers X Maximize Impact

With creative data science and evidence-based creative

Solve today’s marketing challenges.

Creative

New Marketing

Technology

Philosophy

How we think about data, people, and achievement

Diversity and inclusion

We foster an environment that values diverse perspectives and ensure inclusive strategies that resonate with a broad audience.

Data for people

At the heart of data is an understanding of people. We use data to connect authentically with our audiences and drive impactful results.

A long-term approach for more

We find and solve problems for sustainable growth and long-term fulfillment, not just for immediate results.

Purpose

Filling the gap
in Modern Marketing
In a rapidly changing marketing landscape, traditional marketing structures often prove limited. While marketing methodologies have evolved with changes in the media landscape, the underlying processes have remained stagnant. This leaves marketers with unmet needs and ongoing challenges.

MadMatics exists to fill this gap. We are proactively responding to evolving marketing needs by leveraging data and the latest technologies. Our approach is innovative and flexible, adapting quickly to the changing landscape to deliver solutions that meet the real needs of marketers.

We strive to always learn and evolve to stay at the forefront of industry change. We combine creativity with analytical rigor to deliver solutions that optimize performance and drive sustainable growth for our clients. Join us on a journey to revolutionize the marketing industry, turn challenges into opportunities, and make every marketing decision informed and impactful.

Slogan

Guided by Stars
Grounded
in Strategy
In a constantly changing marketing landscape, having a bold vision is as important as relying on precise measurement. We seek to blend insightful imagination with concrete, scientific execution.

Team

MadMatics Team

Lead

Robin

Career

AB Inbev – Marketing transformation

Science

Carlos

Career

Bolt marketing scientist

Pymc Marketing Contrbutor

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